Identity
The brand
The bottle
The tequila
SER YO IDENTITY IS INSPIRED IN THE RICHNESS OF AUTHENTIC MEXICAN CULTURE AND TRADITIONS SHARED BY OUR ANCESTORS BY GENERATIONS.
THE ICONIC AZTECA´S PIECE “EL PENACHO DE MOCTEZUMA” REPRESENTS OUR TRUE ROOTS OF OUR ORIGIN. THIS PIECE MAKES US PROUD AND SYMBOLIZES OUR ORIGINALITY, VIBRANCE AND TRUE SELF.
THE ICONIC AZTECA´S PIECE “EL PENACHO DE MOCTEZUMA” REPRESENTS OUR TRUE ROOTS OF OUR ORIGIN. THIS PIECE MAKES US PROUD AND SYMBOLIZES OUR ORIGINALITY, VIBRANCE AND TRUE SELF.
SER YO MEANS “TO BE MYSELF”, THUS OUR BRAND IS ADDRESSED TO ENCOURAGE SOCIETY TO EMBRACE A MORE AUTHENTIC CELEBRATION OF LIFE.
IN THE MOMENT WE EMBRACE OUR BELIEVES AND PRINCIPLES WE BECOME THE VERY BEST VERSION OF OURSELVES.
SER YO IS MORE THAN A TEQUILA BRAND, IS A MEANINGFUL EXPERIENCE THAT FEEDS OUR BODY AND SOUL.
STAY TRUE TO YOURSELF WITH SER YO ®
IN THE MOMENT WE EMBRACE OUR BELIEVES AND PRINCIPLES WE BECOME THE VERY BEST VERSION OF OURSELVES.
SER YO IS MORE THAN A TEQUILA BRAND, IS A MEANINGFUL EXPERIENCE THAT FEEDS OUR BODY AND SOUL.
STAY TRUE TO YOURSELF WITH SER YO ®
OUR BOTTLE WAS DESIGNED TO REFLECT THE MOST SINCERE HUMAN ESSENCE;
OUR STRENGTHS AND WEAKNESSES ARE REPRESENTED IN THE EIGHT IMPERFECT FACES OF THE BOTTLE, WHICH JOIN THEMSELVES AT THE TOP, CROWNED BY THE STOPPER SYMBOLIZING A HUMAN HEART LIKE A FINE JEWELRY.
THE TALL AND “V” DESIGN SHOWS THE UNREACHABLE HUMAN DESIRE TO ANSWER WHAT IS MEANINGFUL TO US ON A PERSONAL LEVEL.
AT THE BOTTOM, AS A TATTOO; OUR ROOTS.
OUR STRENGTHS AND WEAKNESSES ARE REPRESENTED IN THE EIGHT IMPERFECT FACES OF THE BOTTLE, WHICH JOIN THEMSELVES AT THE TOP, CROWNED BY THE STOPPER SYMBOLIZING A HUMAN HEART LIKE A FINE JEWELRY.
THE TALL AND “V” DESIGN SHOWS THE UNREACHABLE HUMAN DESIRE TO ANSWER WHAT IS MEANINGFUL TO US ON A PERSONAL LEVEL.
AT THE BOTTOM, AS A TATTOO; OUR ROOTS.
OUR FINE TEQUILA IS ELABORATED WITH THE UTTERMOST CRAFT IN THE MEXICAN ART OF BLUE AGAVE HARVESTING & DISTILLATION.
FORMULATED WITH EXTREME PASSION AND CARE FOR AUTHENTIC MEXICAN HERITAGE AS A TRUE EMBODIMENT OF MODERN CULINARY ART AND GASTRONOMY.
WE MIX BLUE AGAVES FROM DIFFERENT REGIONS WITHIN THE DENOMINATION OF ORIGIN, WHICH CREATES OUR FINE & COMPLEX OVERPROOF FLAVOR.
FORMULATED WITH EXTREME PASSION AND CARE FOR AUTHENTIC MEXICAN HERITAGE AS A TRUE EMBODIMENT OF MODERN CULINARY ART AND GASTRONOMY.
WE MIX BLUE AGAVES FROM DIFFERENT REGIONS WITHIN THE DENOMINATION OF ORIGIN, WHICH CREATES OUR FINE & COMPLEX OVERPROOF FLAVOR.
